The blog dedicated to all things crafty business!
I’m an easily distracted gal. One minute I’m writing an article and the next I’m over on Facebook scrolling through my feed. Before I know it, I’ve lost a good 30 minutes or more of my day. I really have to be disciplined to get everything done. My favorite tips for boosting productivity: Make a […]
If you have a popular blog, website or online “property,” the day will likely come when someone wants a piece of that traffic. It could be that another company will want to place an ad on your blog, or they might ask you to write a sponsored post or product review. How do you know […]
The reason we get into business is to sell goods, right? However, as you and I both know, there’s a whole lot of other stuff that goes into running a creative business, including writing product descriptions for our online shops. Do your homework: Read, read and read some more. Cruise through Etsy, Ebay, Artfire and […]
When you own a creative business, it’s difficult to say no to a potential client. After all, you are in the business of making money – the rent needs to be paid and food to eat. It’s hard to leave money on the table. So when a potential client comes along, you normally do whatever […]
Have you considered using Instagram as a marketing tool for your creative business? Instagram currently has 75 million users and unlike some other social media platforms, you can post several times a day without annoying your followers. Ideas for Instagram Posts: Share offers and discounts – Fans of your work and products will want to […]
In The Bright Side of Procrastination, I wrote that sometimes procrastination can be helpful. However, as I’m sure you know, procrastination has a dark side. People who procrastinate can miss out on going to a convention because they put off buying tickets, or pay a late fee because they didn’t write the check. They can […]
Is wasting time ALWAYS a bad thing? Have you ever tried to sit down and FORCE yourself to create a new line or project? What about a new blog post, logo or recipe? I have and it hardly ever works. I sit there looking at my sketchbook or staring at the supplies should use until […]
If you hang around for very long with a group of creative business owners, the topic of pricing goods is bound to come up. That’s because it’s something that we all struggle with… often. There are several things to consider when deciding how to price a product. Here are the four factors I consider […]
When you set up a craft show display over and over again, it can be hard to see it in an objective way. You may be so used to seeing the same things, so you don’t really give any thought about how it could look better. Good news – it can always look better. Here […]
In general, it seems that creative businesses, are doing well. Almost every day, artists and project creators share announcements of commissioned work and new jobs with new clients on social media. It looks good (and I know from personal experience that it feels good) to be busy. It’s tempting to not look beyond the work […]
