The blog dedicated to all things crafty business!
Consignment involves placing items for sale with the agreement to get paid only when the products are bought by customers. Personally, I love selling my jewelry on a consignment basis. It’s allowed me to have my work in many stores, it’s a great boost to my profits, and the store owners I work with are […]
Creative people are often good at making a variety of handmade goods. This is totally fine if you’re doing it as a hobby! But once you make the leap towards running a handmade business you should it narrow down a bit. This doesn’t mean you can’t still make other kinds of projects for fun- just […]
The next part of this series is focused on creating displays that attracts shoppers- and hopefully turns them into buyers. The more appealing, professional, and organized your booth, the better. You can encourage buyers to purchase your products with the following suggestions: Do a Practice Setup It’s a good idea to do a trial run […]
A great way to promote your Etsy shop and draw in customers is to offer coupons. These codes can be created directly on the website and shared with existing and potential shoppers. There are many ways to use this marketing tool, from posting on social media to using the automatic thanks message feature. Let’s examine […]
Trunk shows are a fantastic way to reach new customers and increase sales while strengthening your business relationship with stores. They entail selling your handmade items for the day (or a few days) and interacting with shoppers directly. Sometimes they are held at venues like hotels or salons, but generally this kind of event takes […]
If you have been selling your handmade goods at craft shows for a while now, then you may be wondering what you can do to increase sales. After all, aren’t we small business owners always looking to push a little harder? There’s never too much advice when it comes to craft fairs and selling your […]
Properly tagging and pricing your merchandise at a craft show is more important than you think. If your items are not priced or if it’s hard to see the price of a specific item, then chances are, that item will not sell. You’re more likely not to find a buyer for that item because not […]
Etsy has a really useful “Shop Stats” feature that is available for all sellers. You can use this page to see where views are coming from, how many views you are getting during a certain time period, and much more. Let’s look at a few ways to use the Etsy Shop Stats too in order […]
I loved going to the South Haven Art Fair this past weekend in Michigan. Here are some trends I picked up on! Using vintage suitcases or hatboxes to display small items in large quantities. I think this selling tactic really works. The bright colors and the urge to search through the suitcases to find something […]
My mom and I walked up to a booth this past weekend that was filled with beautiful photographs and custom coasters. Now, as per usual, my mom started chatting with the person manning the booth about this idea she had seen. I watched and listened only to discover that this person was not the least […]
