You always want more press coverage for your handmade business- so how should the media contact you? There are a lot of names for a media page- “press page,” “contact info,” etc. Essentially you want to make a centralized section where bloggers, event planners, local news, and magazine editors can reach you if needed. You […]
How to Get More Views on Etsy
It’s generally accepted that the more views you get the more sales you’ll have on Etsy. You want to draw in clicks from your target market and potential customers, so your SEO has to be as optimized as possible. Other ways to increase views include social media promotion, working with blogs, and networking. Here are […]
How to Start Your Own Local Craft Show
Every independent craft show started with a great idea by a creative person (or persons). If you’re lacking for options in your city or are wanting an event on a particular date, why not start your own? If you’re good at organization and event planning that’s great, or you can team up with a crafter […]
Should You Sell Your Handmade Products on Consignment?
Consignment involves placing items for sale with the agreement to get paid only when the products are bought by customers. Personally, I love selling my jewelry on a consignment basis. It’s allowed me to have my work in many stores, it’s a great boost to my profits, and the store owners I work with are […]
How to Create Seasonal Collections for Your Handmade Fashion Brand
Whether you make handmade jewelry, clothing, accessories, or all of the above, your brand should consider doing seasonal collections. They are a great way to build excitement for your new product line, which can lead to increased sales and social media coverage. There are a few steps to take when developing a collection- from determining […]
Six Easy Tips for Writing an Artist Bio
When you’re a handmade or fine artist you’ll often be asked to submit a biography (also known as a bio). This can be for many purposes- from a craft fair application to a website that’s featuring your work. An artist bio is basically a description of your background, education, inspiration, techniques, accomplishments, and anything else […]
9 Essential Supplies You Need to Start Shipping Your Handmade Products
So you’ve made the decision to sell your handmade items online- fantastic! When someone buys your creation you’ll have to know how to mail it out. There’s a learning curve for figuring out how to correctly ship packages, but once you get the hang of it the process is pretty simple. The following list includes […]
How to Narrow Down What You Want to Sell Online
Creative people are often good at making a variety of handmade goods. This is totally fine if you’re doing it as a hobby! But once you make the leap towards running a handmade business you should it narrow down a bit. This doesn’t mean you can’t still make other kinds of projects for fun- just […]
Five Things You Should Never Do When Selling at a Craft Show
There are lots of resources for advice about doing craft shows. I’ve written many blog posts about what to bring, how to entice shoppers, and the best ideas for displays. But there are a few things sellers might do that can put off shoppers and buyers- all of which are easy to fix or prevent! […]
Five Easy (and Fast) Ways to Improve Your Etsy Shop
Whether you’ve just recently opened your Etsy shop or have sold on the website for a while, there’s always something to improve. From photos to keywords to your Policies page, there are many areas to work on. Here’s a list of quick tips to increase your Etsy shop’s views, sales, and appearance: 1. Add Keywords […]
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