The blog dedicated to all things crafty business!
A few weeks ago, I had the opportunity to attend the SNAP! Conference held in Salt Lake City. I had the opportunity to meet bloggers, connect with craft company representatives and even sewed a scarf! One of the classes at SNAP!, Rock Your Mobile Phone Photography, was especially interesting to me. So often, we think […]
With smartphones, tablets, TVs and social media, it’s so easy to get distracted. On days when you don’t feel like getting much done, it’s particularly hard to get down to business and produce quality blog content. While it’s important to take a day off every so often, you don’t want to turn it into a […]
Your eyes begin to scan the webpage. You recognize a few words and then a sentence and then full paragraphs begin to snap into focus. A rock forms in your stomach and your chest tightens. You know it immediately – someone stole your blog post. It’s easy to feel helpless when you’re online. It’s a […]
If you’re new to the world of blogging, you might feel overwhelmed or scared. After all, there are so many little things to consider when producing a successful site. Before you start breathing into a paper bag, take a minute to get your bearings. Think about why you wanted to start a blog in the […]
If you’re heading to a craft fair or trade show, you need business cards. A memorable brand will help you expose your brand to new audiences. You’ll leave a lasting impression and stick out from the stack. If you don’t have a ton of many to spend on business cards, it’s okay. There are so […]
Want to start a craft business? Congratulations – that’s great news! As you probably know, a lot of time, effort and money go into building a brand and turning your dream into a reality. Unfortunately certain things that seem like no-brainers can slip by and ultimately hurt your business. Make sure you get off to […]
Pinterest is one of the most efficient ways to drive traffic back to your site. The large photos and short text encourage readers to click back to your site and learn more. You can also post often without feeling like a spammer, creating a ton of opportunities for new people to find (and bookmark) your […]
It takes a lot of time, effort and money to grow a business. In fact, some people may decide to quit his or her “day job” and pursue their business endeavors full time. That’s great and all, but not everyone has the luxury to make such a big change. That’s when you have to start […]
Pinterest can be an amazing resource (and a fantastic time-suck). You can find brand new blog followers and potential customers when you post blog content on Pinterest. You never know who will repin your image, share it with a friend, or simply like it. That one connection could lead to a lifetime of sales and […]
Who are you writing for? Think about this question for a second. Before you construct a blog post, decide who you want to target and, more importantly, why you want to write to them. Is this person just like you? How old are they? Do they have kids? Where do they live? These questions may […]
