The blog dedicated to all things crafty business!
It’s always hard to get the attention of people on Facebook. Even though you might have lots of followers they don’t always see your posts because facebook limits their exposure. So you need amazing posts that will generate lots of interest, likes and comments so more people will see them. Here are my 6 ideas: […]
So you’ve made the decision to sell your handmade items online- fantastic! When someone buys your creation you’ll have to know how to mail it out. There’s a learning curve for figuring out how to correctly ship packages, but once you get the hang of it the process is pretty simple. The following list includes […]
Creative people are often good at making a variety of handmade goods. This is totally fine if you’re doing it as a hobby! But once you make the leap towards running a handmade business you should it narrow down a bit. This doesn’t mean you can’t still make other kinds of projects for fun- just […]
Becoming an Amazon affiliate is a great way to earn a few extra dollars. If you’re acrafter and post tutorials or projects on your blog then you’re already half way there. All you need is to list the products you used in your project with links to Amazon.com and start earning money! Now the only […]
With all the emphasis on social media in the past few years, you may not have thought much about email marketing recently. Email is still a very powerful tool for your creative business, and here are just a few reasons why its still one of the best types of marketing: Email is more intimate than social media. […]
A press release is a written statement from your company announcing something big and amazing. It’s directed at the media in your chosen industry, usually to stir up a buzz around a new product line or accomplishment. If you have a large marketing budget you can hire a PR professional, or you can even write […]
Sometimes handmade business owners decide to rebrand, and that’s okay! There are many reasons why they would do this- from a new product focus to a name change to a need for something different and fresh. If you chose to rebrand there are a few important things to consider. You’ll have to update your logo, […]
With the new year comes the inevitable tasks of organizing documents and record keeping. They can be overwhelming, especially because you’re still winding down from the holiday season, but now is the time to get it all done! Here are a few ideas to get you started with this important step for your handmade business- […]
Every small business owner will eventually face rejection, disappointments, and failures over the years. This is a topic that people don’t really like to talk about, but I think it’s important to discuses because it happens to everyone! As crafty company owners we tend to obsess about the negative and forget all about our accomplishments […]
Returns, refunds, and exchanges are a part of any online business. There are many reasons why a customer might request a refund. They might have second thoughts or buyers’ remorse, the item may not be as described in your listing, or the sizing may not work for them. It’s your job to handle the situation […]
