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Should You Attend a Trade Show or Conference?

July 22, 2013 by Maggie 1 Comment

Trade shows and conferences are held for every major industry and companies large and small attend both as vendors and as show goers. It can be expensive, especially if you have a booth, the venues are often hot and crowded and the food isn’t all that great. Yet, attending a trade show or two could […]

Filed Under: Networking Tagged With: building your brand, Creative Income Contributors, trade shows

Creative Ways to Reach a New Audience

June 12, 2013 by Maggie 1 Comment

Creative Ways to Reach a New Audience

It’s not enough to have a creative business in which you make things you are proud of and connected to. It’s probably not enough that your mother, girlfriends and fellow soccer moms love the products you make. After all, the idea is to grow your business and make a living from it. You know, pay […]

Filed Under: Sales Tips Tagged With: audience, building your brand, growing your business

8 Reasons to Start a Newsletter

May 31, 2013 by Maggie 6 Comments

Do you send out a newsletter for your creative business? When I ask that question I’m often met with resistance. People wonder why they should send one and if it really makes any difference in their business. After all, it just adds one more item to the list of things to keep up with in […]

Filed Under: Blogging Tagged With: blog traffic, building your brand, Creative Income Contributors, increasing traffic

Are You a Hobbyist or Business Owner?

May 20, 2013 by Maggie 1 Comment

There is a difference between a hobbyist and a business owner. Yes, a creative business owner still pursues their hobbies but they also have to have to do what needs done in order to sell the items they make and be a business owner. It’s tempting to make the things you love making all day […]

Filed Under: Getting Started Tagged With: building your brand, Creative Income Contributors, growing your business, marketing

Tips for Building a Successful Creative Business

November 9, 2012 by Maggie Leave a Comment

People measure life success in a variety of ways but a successful creative business has two elements that make it successful. Revenue and expenses. Successful creative businesses have more revenue than expenses. Plain and simple. Of course loving what you do is important as you will be spending a lot of time at it but […]

Filed Under: Getting Started Tagged With: building your brand, Creative Income Contributors, Tips

Why Your Creative Business Needs a Mission Statement

October 25, 2012 by Maggie 6 Comments

I was consulting with someone on the phone last week and our conversation went something like this: She: “I’m all over the place, there is so much to do and I don’t know where to start.” Me: “Maybe you could back up and start with your mission statement to help you find some direction?” She: […]

Filed Under: Getting Started Tagged With: building your brand, Creative Income Contributors, getting started

How to Build Your Brand Online: Getting Found with SEO

August 7, 2012 by Maggie 2 Comments

How do people find your website on the internet? This might seem like an obvious question, but think about it. The most common way people search is with words and phrases, right? No problem. As artisans we know all about what we’re creating, so we know what words and phrases are most commonly associated with […]

Filed Under: SEO Tagged With: building your brand, Creative Income Contributors, Google Analytics, Keywords, marketing, SEO

How To Build Your Brand Online: Websites and Blogs

July 31, 2012 by Maggie 2 Comments

Now that you’ve written your Mission Statement for your business, you need to decide where your home base will be – a site that will be the foundation for all of your other online presences. The first thing you need before building your website is buying your domain name. It’s not expensive, under $13 per […]

Filed Under: Getting Started Tagged With: blogging, branding, building your brand, Creative Income Contributors, website

How to Build Your Brand Online: Writing Your Mission Statement

July 17, 2012 by Maggie 2 Comments

Did you get a chance to write your ‘elevator introduction’? I hope so, because it’s a good precursor to your Mission Statement, one of the most important keys to building your brand, if not the most important. Why? Because your mission statement drives your business and acts as an anchor for everything you do with […]

Filed Under: Getting Started Tagged With: building your brand, Creative Income Contributors, Organizing

How To Build Your Brand Online: Creating Your Brand

July 10, 2012 by Maggie 2 Comments

Do you presently have a ‘brand’? If someone drops by one of your online sites or shops, do they instantly recognize it as yours? Last time we talked about what branding is. Today let’s start creating your brand. To begin with, who are you and what do you do? That may seem a bit obvious […]

Filed Under: Getting Started Tagged With: building your brand, Creative Income Contributors, Selling Online

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Craft Fair Tips

16 DIY Craft Booth Ideas

Does your craft booth need some Tender Loving Care - TLC? Whether you’re looking to completely revamp your space or to add a few new additions here a … [Read More...]

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10 Tips for Creating a Successful Craft Blog

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Starting a Business? Don’t Make These Rookie Mistakes

Organizing

5 Ways to Maximize Space in Your Craft Room

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Real Life Sales: Getting Your Crafts Into a Shop

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