The blog dedicated to all things crafty business!
Floating around in the How Do I Price My Work universe is the formula of multiplying; doubling (2x), tripling (3x), or quadrupling (4x) your Cost Of Goods (materials and supplies used to make your item). I think this formula has been around since the first crafter sold an item to her sister, neighbor, or friend. It’s very […]
For me, there are times when running a small business is like taking care of the salt water tank in our sun room. In the beginning, there is some trial and error. Having your fish suddenly go into distress or even die is rather traumatic and you have to learn those lessons the hard way. […]
Promoting your online store and your craft product line is just as important as making the craft projects you sell. There are a few key elements to promotion, marketing, and merchandising any product that can help you. Adapt the principles of advertising to your crafts to see sales increase. My original business card that I […]
I remember the old days of photographing one’s work. You’d shoot a whole roll of film, rush it to the developer, pray for at least one good shot, and end up having to start all over when you overexposed, underexposed, or forgot to take the lens cap off. Today we have digital photography and photographing […]
One of the ways to cash in on your creativity is to sell your finished craft items, but you can also earn income by selling the instructions to the crafts you make. The first rule of trying to sell a design for publication is that the design must be original to you. You had to […]
I could go on about search engine optimization, or how to take better pictures, or go into the whole philosophy of Winnie the Pooh, but this is easier, more basic, and I believe more necessary. Five Basic Lessons of Marketing You are not what you sell. I don’t care if you literally put your own […]
We get quite a few letters at Creative Income that read like this: Dear Maria, How do I get started in the craft show biz? What should I make? What is selling? How to I sell my crafts? How many do I make to sell? How can you make a profit? How can I buy […]
Starting out a crafting business can be scary. Most of us start online through an Etsy shop (or something similar). A great way to gain exposure for your company is to showcase at local craft shows and fairs. It’s an opportunity to network and give customers a chance to see, smell touch your products. As […]
You’d have to be living on a deserted island not to at least have heard the term “blog.” People have been talking about blogs for the last few years and it’s a form of communication that is not going away. People have used blogs to enhance careers – everyone from from script writing to celebrity […]
Sold items from your online store will need to be shipped to the buyer. Have a plan before your open your online store. There is a lot to consider in the packaging and shipping of your handmade items including labeling, protecting the goods from damage, and getting the purchased item to your customer in a […]
