Admit it. You always thought it would be kind of amazing if you could design and product your own craft line to sell at store like Micheal’s or Hobby Lobby. Well there is no better way to find out how to work with craft manufacturers than directly from the horse’s mouth.
Kathy Cano-Murillo, aka The Crafty Chica, is one of the lucky ones. She’s had her own line with ilovetocreate for a while and it has been extremely successful for her. How did she do it? Well luckily for us, The Craft Chica is not only willing to share her own tips, she is also willing to share what ilovetocreate says they look for when it comes to finding new craft designers to work with.
It’s not a science, but these tips will help you work towards getting your foot in the door. Again, the best advice can only come from the people doing the picking. One thing I noticed from the article is that attending the Craft and Hobby Association trade show with a plan can be key to making the connections that you need to get your product line off the ground. If you’ve never attended the CHA show and want to start your own product line, it might be well worth the investment as long as you go in with a clear plan and pitch. There are a lot more great tips for not only impressing craft manufacturers, but any company you may want to work with in the future.