The blog dedicated to all things crafty business!
There are numerous reasons for artisans to have an online presence, even if you only sell locally or haven’t yet begun to sell your creations. Community There are forums and groups online for virtually every interest now. Joining one can offer companionship, support and encouragement, as well as valuable information. Sharing Whether you need an […]
In order to make your craft business successful, no matter what kind of business you are running, you need customers or an audience. To attract people, you need to get the word out. This part of networking is easy and should cost you little to nothing. I am sure that most crafters who own a […]
Once your crafty business is up and running, there are things you can do to promote it so that you drive more traffic to your store, designs, or blog. Besides using social media to spread the word, you can also design or purchase products that will also help. Here is a list of products you […]
Promoting your online store and your craft product line is just as important as making the craft projects you sell. There are a few key elements to promotion, marketing, and merchandising any product that can help you. Adapt the principles of advertising to your crafts to see sales increase. My original business card that I […]
That’s the nature of life, and that’s the nature of business. And it seems that as I navigate my way further into the trenches of running an online business, I learn a little bit more every day from each obstacle that I stumble through. It’s hard. It’s exciting. It’s exhausting. It’s rewarding. It’s yours. A […]
I could go on about search engine optimization, or how to take better pictures, or go into the whole philosophy of Winnie the Pooh, but this is easier, more basic, and I believe more necessary. Five Basic Lessons of Marketing You are not what you sell. I don’t care if you literally put your own […]
In today’s economy every little bit helps and selling your crafts might be a way for you to earn some extra income from your creative passion. The first step is deciding just how much time you have available to craft and create an inventory to sell, then you’ll need to take a few steps into […]
