The blog dedicated to all things crafty business!
As artists and designer we sometimes find ourselves struggling to make a living from our arts or crafts. Lots of companies can find people who will design patterns, videos, projects or catalog for free so they don’t want to pay us. However I have some ideas that I use to create multiple streams of income. […]
Whether you make handmade jewelry, clothing, accessories, or all of the above, your brand should consider doing seasonal collections. They are a great way to build excitement for your new product line, which can lead to increased sales and social media coverage. There are a few steps to take when developing a collection- from determining […]
Every small business owner will eventually face rejection, disappointments, and failures over the years. This is a topic that people don’t really like to talk about, but I think it’s important to discuses because it happens to everyone! As crafty company owners we tend to obsess about the negative and forget all about our accomplishments […]
If you sell your products on a wholesale basis, teach classes, and do other forms of business you may have been asked to send an invoice. It’s essential to make both a standard template you can use repeatedly as well as familiarizing yourself with invoicing via online systems. This can seem a little daunting if […]
In the last post of this series I’ll examine ways to increase profits with effective salesmanship. Good customer service and a positive attitude can make or break sales at craft shows, so you have to always try your best to excel in this aspect of running a business. Every crafter has a bad day or […]
Every crafty business owner experiences months when sales are slower. Personally, the quiet time for my company is the late spring and summer, and then sales pick up drastically in the fall and winter. It will depend on what kind of products you create- if you specialize in graduation gifts or wedding items your hectic […]
Support and camaraderie are important when you run a handmade business. Becoming active in my nearby creative community has allowed me to make new friends, find out about opportunities, and become more business savvy- all while having fun! Here are some ideas to get you started. Join Groups and Clubs Almost every city has groups […]
Now is the time to start getting ready for the hectic holiday shopping season. The more prepared you are the better! I previously gave readers tips for how to get an online store ready for the holidays, so now I’d like to share more pointers for your handmade business. 1. Use a Calendar Planning is […]
Do you own a handmade business? How would you even know if you did? Let examine a few ways to be sure… 1. You want to live near the post office. When looking for a new apartment or house, post office proximity is important. This saves you time and gas money because you won’t have […]
Effective SEO (short for Search Engine Optimization) is crucial to success on Etsy. With a few easy pointers you can drive traffic to your shop, leading to increased views and sales. Let’s look at a few ways to improve your Etsy shop’s SEO. 1. Fill Every Tag Space Make sure to use every available tag […]
