The blog dedicated to all things crafty business!
Sometimes handmade business owners decide to rebrand, and that’s okay! There are many reasons why they would do this- from a new product focus to a name change to a need for something different and fresh. If you chose to rebrand there are a few important things to consider. You’ll have to update your logo, […]
Every year the handmade craft world has popular item themes and trends. Sometimes they are inspired by the past, while other times they are totally unique to the current market. Here are the seven coolest craft fair trends I noticed for 2017… 1. Copper Jewelry (Copper bracelets by Debbie’s Designs) Metal jewelry is always in […]
Owning and running your own company can be very time-consuming, leaving you without much free time to socialize. Like many handmade business owners, I too struggle with this (especially in the winter months when it’s cold and less fun to be outside). But keeping a balance is important for your emotional health and happiness. Let’s […]
There are so many features on Etsy to help you improve your shop. Shop Sections are great because they allow you to organize and compartmentalize your listings by style, color, size, the kind of item, etc. They can be edited, rearranged, and deleted easily, giving you more personalization for your store. Let’s look at […]
With the new year comes the inevitable tasks of organizing documents and record keeping. They can be overwhelming, especially because you’re still winding down from the holiday season, but now is the time to get it all done! Here are a few ideas to get you started with this important step for your handmade business- […]
Even if you’re the only employee of your craft business you’ll still inevitably have to work with others. This includes store owners, supply vendors, craft show organizers, accountants, and more. Fostering good relationships with these people will help you be more successful and productive in your handmade company. Here are a few ways to develop […]
There are so many aspects to work on when you’re first starting out on Etsy. To know how to start an Etsy shop, you’ll want to learn about creating listing photos, SEO (Search Engine Optimization), customer service, shipping, and much more. This list will help you streamline the process and know what to focus on […]
The beginning of the new year is a great time to organize your studio space. It’s a slower period for most handmade business owners because the busy season has passed and things have quieted down. Use it to clean up the workspace mess you’ve created during the holiday rush! Here are my top tips for […]
An editorial calendar is a fantastic tool for organizing and developing your handmade business blog. It can be a typed spreadsheet or written list- whichever you feel more comfortable using. You’ll want to include ideas for future content as well as the dates that your posts will be edited and published. Checking off or highlighting […]
Engaging with your readers is essential for maintaining views and interest in your business blog. Even if you have a fair amount of followers the goal should always be to gain more visitors while providing interesting content. Once you’ve decided what to write about and worked on your blog’s style and “look,” start to […]
