Using Social Media for Business: Getting Started on Twitter

Welcome to the third in a series of posts about getting started on different social media platforms! Today we are focusing on Twitter, the social network that challenges creative business owners to refine their marketing messages down to 140 characters. Twitter: The Backstory Twitter launched in 2007 and now has over 288 million monthly active users […]

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Social Media Content Ideas You’ve Never Thought About

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What do you usually post to social media to promote your business? Many creative businesses post about sales, new products, and events they’ll be appearing at, all of which are good pieces of information that your followers are probably interested in. But this kind of content isn’t going to build a solid relationship with your […]

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How To Set Goals When Using Social Media

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If you are using social media to promote your business, then you probably have already set some goals, such as reaching a certain number of followers in a set time period. But social media goals should go beyond the number of followers and sales. One of the biggest challenges I see facing businesses using social […]

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The Six Most Useful Apps for Your Handmade Business

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These days almost everyone has a smartphone or a tablet computer.  Many of the popular applications can simplify your business’ selling, shipping, and social media posting.  Let’s look at five apps that can help you take your crafty company to the next level! Instagram The most popular new app is definitely Instagram. Everyone from crafters […]

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Embrace Social Media: Craft Business Resolutions for 2014

Social media has changed the way we meet people, share ideas, and do business. If you’re not using social media to your fullest potential, now is the time to start. Social media can be a little intimidating. There are a lot of networks out there and more keep popping up every day. Don’t overwhelm yourself […]

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15 Articles on Social Media for Beginners

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Facebook, Twitter, Pinterest, YouTube, StumbleUpon, Tumblr, Flickr, Digg, the list goes on and on. There are more social media networks than you can shake a stick at and this can sometimes be extremely overwhelming when you are trying to run a small craft business and everyone is telling you that you also need to be […]

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Using Twitter and Facebook to Boost Traffic

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If you write a blog or own an online shop, Twitter and Facebook are your best friends. As the world has become increasingly more social, it’s made it easier for business owners to reach their customers right from their computers. That’s why Facebook, Twitter, Pinterest, and all the other popular social media tools can be […]

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