Craft Business News: February 2016 Edition

Craft Business News (Feb edition)

Let’s get real for a minute. Making crafting profitable is basically like running your own small business. And not only are you the CEO of this business, but you’re also the creative team, the manufacturer, and the marketer all rolled into one. That’s a lot of different responsibilities for one person to juggle! That’s why […]

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Best Business Card Designs: Renegade Craft Fair 2015

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When we attended the Winter Renegade Craft Fair in Chicago, we had the chance to browse super creative handmade goods for the latest trends as well as some really awesome craft booth designs. Afterwords, we couldn’t help, but go through each and every business card we collected to admire the unique brand marketing. We thought […]

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How to Use YouTube for Creative Business: Part 1

One of the most important things–perhaps the most important thing–you can do after starting your handmade business, is to make sure people are actually seeing your products. YouTube is one of the best possible tools for this job. Videos travel fast and are seen by many. They also ensure that people are not only seeing […]

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Should You Use QR Codes for Your Handmade Business?

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QR Codes originated in the logistics field as a way to track inventory and products in warehouses, similar to barcodes. “QR” stands for “quick response”**, as the code is a way to store a lot of information in a small graphic and receive a quick response when scanned.   A few years ago, companies started […]

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Make an Impression: Why You Need Promotional Items At Trade Shows

Trade shows are a fantastic opportunity to connect with other business owners as well as company representatives and influencers in your industry. This is the time to meet new people, connect and make plans for the future. Who knows – you could find a new opportunity that you never dreamed possible while on the floor […]

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10 Biggest Mistakes a Craft Business Can Make

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There’s a lot that goes into your business, which means there are plenty of mistakes as well. After reading through some very informative articles, I’ve gathered a list of 10 mistakes that every business owner should avoid. If you’re planning to start a business or are already a creative business veteran, these are mistakes you […]

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Creating a Website

Creating-a-Website

As useful as the internet is, it can also be incredibly confusing, especially when it comes to creating websites. In the past, people needed to know HTML code to design a webpage, which if you’ve ever seen HTML code looks like gibberish. Thankfully, several companies have created user-friendly sites to help you create a website. […]

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Marketing 101

Marketing-101

Marketing is an essential part of business. What’s surprising is that many people aren’t completely sure of what it entails. People often associate marketing with advertising and promotion, but this isn’t always the case. Marketing itself is an umbrella that hosts various branches underneath its arch. So if you’re in the beginning stages of a […]

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5 Ways to Jumpstart a Stalled Creative Buisness

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Every small business owner feels stuck sometimes. Sales aren’t what they should be, traffic could be better, and no amount of marketing seems to be helping. It happens to us ALL. Here are a few ways to help you get unstuck and jumpstart your  creative business.   1. Develop Self Confidence That does not mean […]

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