Using Twitter Chats for Business

Social Media for Business

Many creative business owners are looking for opportunities to connect with other indie artisans, small business owners, or content experts while also keeping abreast of the latest developments in their industry, social media, and handmade marketplaces. One way to do this  – from any location – is to participate in Twitter Chats. (If you’re new […]

Using Social Media For Business: Getting Started on Facebook

Welcome to the fifth in a series of posts about getting started on different social media platforms! Today we are focusing on Facebook, a giant in the social media industry. You will learn how to use Facebook and receive a helpful overview on using Facebook for business. Facebook: The Backstory Facebook was founded in 2004 as a […]

Using Social Media for Business: How to Create a Business Account on Pinterest

Welcome to the fourth in a series of posts about getting started on different social media platforms! Today we are focusing on Pinterest, an image sharing/content curation platform with social features. Pinterest: The Backstory Pinterest launched in 2010 and now has over 44 million users. Although initially using Pinterest for marketing was discouraged, features for business users have since expanded. […]

Using Social Media for Business: Getting Started on LinkedIn

Welcome to the fourth in a series of posts about getting started on different social media platforms! Even if you don’t have a lot of experience online, learning how to use social media is very easy. Today we are focusing on how to use LinkedIn, the professional networking service. LinkedIn: The Backstory LinkedIn launched in 2003 and […]

How to Use YouTube for Creative Business: Part 2

In my last article about using YouTube for business, I wrote about some basic benefits a handmade business may receive from using YouTube to promote their brand and products. But now I want to dig a little deeper, and tell you how to make sure you get those benefits after setting up your channel. Typical […]

How to Use YouTube for Creative Business: Part 1

One of the most important things–perhaps the most important thing–you can do after starting your handmade business, is to make sure people are actually seeing your products. YouTube is one of the best possible tools for this job. Videos travel fast and are seen by many. They also ensure that people are not only seeing […]

Using Social Media for Business: Getting Started on Twitter

Welcome to the third in a series of posts about getting started on different social media platforms! Today we are focusing on Twitter, the social network that challenges creative business owners to refine their marketing messages down to 140 characters. Twitter: The Backstory Twitter launched in 2007 and now has over 288 million monthly active users […]

Using Social Media for Business: Getting The Most Out of Google+

Welcome to the second in a series of posts about getting started on different social media platforms! Today we are following up last week’s post on Google+ (also known as G+) by sharing tips for getting more out of using G+ for business. Now that you have a presence on G+, you may be wondering how you […]